Have you ever thought, “I love doing embroidery, what if I could turn this into a real business?”
Si oui, tu n'es pas seul. Dans 2025, embroidery is more than just a hobby, it’s a full-time income opportunity for many creative people around the world.
But we understand that it can feel confusing in the beginning.
You probably ask yourself, “Where do I start? What do I need?”
Dans ce guide, I’ll walk you through how to start an embroidery business in a simple and practical way. No confusing terms.
No hard steps. Just a clear roadmap you can follow, even if you’ve never run a business before.
And yes, this is perfect whether you’;re planning to work from home or sell your products online.
Let’s break down the 7 easiest steps you need to take to go from hobbyist to embroidery business owner.
Comment démarrer une entreprise de broderie | 7 Étapes essentielles
Marcher 1: Understand What You Want to Sell and Who You’re Selling To
Before you do anything else, take a moment to decide what kind of embroidery you enjoy most. Are you more interested in making cute gifts for babies? Do you like stitching names on towels? Or maybe you love making patches or logos for businesses?
Whatever it is, choose just one thing to focus on in the beginning. This helps you stay organized, build a clear brand, and know exactly what tools you need. When you know your style, you’ll also understand who your ideal customer is.
Alors, take a paper and write down your favorite embroidery projects. That will be your starting point.
This step is super important if you want to start an embroidery business from home and grow it the smart way.
Marcher 2: Build a Brand Name That Matches Your Style
Your business name should sound like the kind of embroidery you create. It’s your identity, so choose something that fits your vibe.
Voici comment faire:
- Make sure it’;s easy to spell and say
- Keep it short (2–3 words work great)
- Think about who you’;re selling to: a name for baby items sounds different from a name for industrial logos
And don’t forget to check:
- Is the name available on Instagram, Facebook, et TikTok?
- Can you register a website domain with that name?
This is a core part of how to start a small embroidery business that people will remember and trust.
Marcher 3: Set Up Your Online Presence (Even If It’s Basic)
You don’t need a big fancy website. But you do need a simple way for people to see your work and contact you.
Start with:
- A one-page website using Wix, Shopify, ou Canva
- An Instagram page to show off your designs
- A Facebook page to connect with local buyers or groups
What should you post?
- Clear photos of your finished embroidery
- Time-lapse videos of your stitching process
- Happy customer feedback or behind-the-scenes shots
Even if you’;re not tech-savvy, these tools are easy to use. And trust me, being visible online is one of the smartest things when learning how to start an embroidery business dans 2025.
Marcher 4: Plan Your Spending Before You Buy Anything
Let’s be honest: arting any business costs something. Mais ne t'inquiète pas, embroidery is one of those businesses you can start small without spending a lot.
If you plan carefully, you can control your costs and even grow slowly as you earn more.
Par exemple, you might spend around $800–$2,000 for a basic embroidery machine. Add another $300–$500 for threads, cerceaux, et fournitures. And if you don’t plan to buy software, you can use affordable digitizing services instead.
On the other side, you can earn $20–$50 per order depending on your design and item. So yes, les cost to start an embroidery business is manageable, and the profit potential is real if you stay consistent and focus on quality.
Marcher 5: Don’t Overload Yourself With Tools You Don’t Need
A common mistake beginners make is buying every tool they see online. In the beginning, you only need the basics:
- A reliable single-needle Machine à broder (Brother and Janome are beginner-friendly)
- Hoops in 1–2 sizes
- Stabilisateurs: tear-away or cut-away depending on fabric
- Common thread colors (black, blanc, rouge, bleu, gold)
- Sharp scissors, bobines, and a few blank items to practice on
Don’t buy a cap hoop if you’re not doing hats yet. Don’t invest in metallic thread unless your designs really need it. This is one of the smartest ways to start an embroidery business without wasting money.
Marcher 6: Don’t Try to Digitize Everything Yourself - Use a Professional
You’ve got your machine, your supplies, and your digitized files: now it’s time to actually begin. Don’t wait for everything to be perfect. Start with simple pieces, even if it’s just stitching a name on a towel or a design on a T-shirt.
Once you have a few samples, take clear photos and post them online. Share them on Instagram or Facebook. Tell your family and friends. Ask them to spread the word. You’ll be surprised how quickly people start noticing your work.
Need some smart ways to get your first few orders? Try these:
- Join local Facebook groups and offer custom embroidery for baby items, cadeaux, or business branding
- Run a small giveaway to increase engagement
- Offer a discount for your first 5 clients
- Ask happy customers to share photos and tag you
While doing this, keep practicing. Try stitching on différents tissus, test out various stabilizers, and experiment with thread combinations. Every project teaches you something new.
This phase is where your confidence builds. Bit by bit, you’ll go from nervous beginner to proud business owner. That’s how you truly start an embroidery business that grows with you, not just as a job, but as something you enjoy doing every single day.
Conclusion
Now you know how to start an embroidery business pas à pas. From choosing your niche to setting up your pages, managing your budget, and working with a reliable digitizer, you’re ready.
Rappelez-vous juste: you don’t have to do it all alone. Si fichiers de conception stress you out or don’t stitch right, let the professionals help. EMnumérisation is here to support your business from day one, offering high-quality files, livraison rapide, beginner-friendly service, Et un spécial 50% discount for your première commande.
Take your first step today, because the best time to begin is now.
FAQ
The amount you earn depends on your pricing and order volume. Many beginners charge $25 à $100 per item, and with steady work, you can make $500 à $2,000+ par mois. Larger or more detailed projects bring in more income.
Start by picking a focus, comme des logos, monogrammes, ou cadeaux personnalisés. Buy a basic embroidery machine and a few supplies, then set up your online pages to show your work. Offer simple services to friends, famille, or local groups to begin.
Oui, custom embroidery has strong demand. People love personalized products for gifts, événements, and branding. If your quality is good and your designs stand out, embroidery can become a steady-selling craft or service.
It can be very profitable with the right setup. Materials are cheap, but finished embroidery sells at a higher price. When you manage time well and keep costs low, you can earn a good income even from home.
You can begin with a budget of around $1,000 à $3,000. This covers a beginner-friendly machine, fils, cerceaux, stabilisateurs, and some blank items. If you outsource digitizing, you won’t need to buy expensive software right away.